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Creative Boom is a leading UK art and design platform that delivers creative industry news, inspiration, insight and advice to six million creative professionals each year.
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News
Mother Design gives psychic platform Keen a folk-art rebrand that takes on minimalist wellness
3+ day, 3+ hour ago (293+ words) The independent studio reframes "psychic guidance" for modern life, with stunning illustrations by María Jesús Contreras. Given the unusual subject, Mother Design did some research beyond the usual category and spotted a cultural shift: people are increasingly turning to things…...
How Kent Wood pivoted to motion design at 30, and what he's learned so far
3+ day, 12+ hour ago (580+ words) The founder of Kwoo Studio discusses his career pivot, his move to another continent, and his approach to self-promotion. Kent Wood is currently going through that transition. "I used to think that by 30, you were supposed to have everything figured…...
The kinesiologist who now animates furniture: how Kent Wood found motion design's full circle
4+ day, 3+ hour ago (570+ words) The founder of Kwoo Studio discusses how he's made a name for himself after a career pivot and a move across the Atlantic. Kent Wood is currently going through that transition. "I used to think that by 30, you were supposed…...
Meet Sarah Martinon, the illustrator luxury houses are turning to for something no machine can draw
4+ day, 18+ hour ago (576+ words) Instead of turning to AI for their latest campaigns, Hermès and Chanel hired the Paris artist. The result is something widely loved online, and not just by creatives either. We speak to the human who got everyone talking this summer....
'Just to keep drawing': The tale of how Innes Clark designed her way out of a bakery and into restaurant branding
5+ day, 3+ hour ago (238+ words) From burnout after art school to designing menus and posters for London's restaurant scene, the illustrator talks us through her journey and key learnings. When you hear about a graphic design job starting from pulling shifts at a bakery, you…...
This rebrand of a voice-journalling app looks lovely, but is an 'AI illustration system' the right call?
2+ week, 4+ day ago (659+ words) The Working Assembly's new identity for Untold aims to avoid gen AI clichés, but still uses gen AI to create it. It can't have escaped your attention that AI feels like a dirty word right now. But generative AI isn't…...